Epicor CPQ Overview

Epicor CPQ is an end-to-end configure-price-quote solution that results in excellent buying experience, a faster sales cycle & a more efficient manufacturing process.

The Epicor CPQ software (formerly KBMax) is perfect for a business looking to scale its sales and quotation process. The CPQ software helps companies automate their sales-to-manufacturing process. Epicore’s CPQ solution completely transforms the selling experience. With interactive product configurators, every buying audience can easily configure products visually in 2D, 3D, or augmented reality.

This complete solution is a great purchase for any business as it results in a faster sales cycle and creates a more efficient manufacturing system. Epicor CPQ creates a seamless CPQ platform that enables customers to create their designs easily. The generation of automatic quotes can instantly provide multiple production departments with specific and correct information for product creation. This is all aligned with direct integration with an engineering department. 

Epicor CPQ is noted for its user-friendly interface that is easy to administer and maintain. The visual interactive feature can allow customers the ability to create independently, freeing up sales teams but also creating a better selling journey for the customer as they see their product come to life.

Why this product is good

Positives of Epicor’s CPQ software

  • Epicor CPQ has a powerful configurator that enables users to sell complex products visually in 3D with a complete SKU/BOM output.
  • Allows users to set business rules to sell complex products for all industry types and channels.
  • Customization is easy to present quotes in 2D or 3D as required by your business model.

Product Details

What is Epicor CPQ?

Epicor CPQ has many features to help companies, especially manufacturers, automate the configure, price, quote, and product design process. The product configuration feature is one of the only ones on the market that can currently handle complex business rules, a high level of visualization, instant pricing, Computer-Aided Design (CAD) automation, and integrations.

Features include:

  • Visual and 3D configuration
  • Powerful rules engine
  • Buyer engagement insights
  • Guided selling
  • Dynamic pricing

Visual 2D and 3D configuration: Epicor CPQ provides interactive product configuration in 2D and 3D for customers, sales, production, distribution, and manufacturers. Relevant stakeholders can see what the end product will look like, which creates a superior customer experience. In today’s eCommerce industry, more and more people are buying personalized products, so giving them the ability to visualize it before purchase will help close the sale.

Powerful rules engine: The automation of Epicor CPQ with CAD drawings, plans, proposals, and cut sheers coupled with a powerful rules engine makes Epicor a powerful tool for production and manufacturing. It not only alleviates the pressure on your technical team and sales (as they can now stop waiting for plans and proposals) but it also allows engineering teams to focus on enhancements and customization.

Buyer engagement insights: Epicor CPQ also presents in-depth insights into how the customer interacts with different products. Not only does this give more power to a digital marketing team, but it also allows sales to collect this key customer data and utilize it with analytics platforms to create the best buyer journey possible.

Guided selling: Helps sales reps and customers find the perfect product fit by walking them through a series of questions. It also triggers upsell and cross-sell opportunities that help expand deal size. Epicor CPQ can be embedded in B2B or B2C websites for an enhanced buying experience.

Dynamic pricing: Buyers can make buying decisions more quickly with dynamically calculated pricing that updates as they change product options. Pricing is always accurate and reflects changes immediately based on pre-configured rules.

12/4/2022 Update
Based on capterra.com

What are the advantages of using CPQ?

Epicor CPQ Benefits

Epicor CPQ provides many benefits to manufacturing companies and others with complex configuration requirements. It covers the sales to manufacturing process using various configuration rules that guide users through even the most complex of processes. Here are some of the benefits of Epicor CPQ:

  • Streamlines the pricing and configuration process for complex products
  • Improves sales and manufacturing efficiency
  • Easy to set up and maintain product rules engine
  • Integrates with many CRM, ERP, CAD and PLM systems
  • Customers can configure products themselves and visualize the product before purchase
12/4/2022 Update
Based on capterra.com


Epicor CPQ Pricing

Epicor CPQ has a very simple pricing structure that works at $100 per user, per month. They offer volume discounts and custom quotes by getting in touch with their sales team.

Is there anyone else out there?

Competitors and Alternatives

There are several competitors to Epicor CPQ, each with its features and benefits. Epicor’s customers need features like advanced pricing and configuration abilities, visualization capability, scalability, and excellent integration support. Other important factors include price, customizability, and ease of use.

Top 3 Epicor CPQ Alternatives

Configure One CPQ

Configure One CPQ is a solution that streamlines the creation of unique configurations for complex products, calculates pricing dynamically, integrates production data, sends comprehensive product quotes to customers, and facilitates orders. It provides visual configuration and was designed specifically for manufacturing environments and other industries that require complex configurations. Configure One not only allows businesses to manage sales and operations but also provides customers with greater value. It can, for example, be used to generate quotes that comprise bills of material, customer data, product images, etc. Additionally, it can help configure specification sheets and invoices while tracking changes throughout a document’s history.


PROS Smart CPQ automates the quotation and pricing process for sales teams. Using data science and machine learning, PROS CPQ allows sales teams to generate accurately personalized quotes in real time. It also enables sales teams to use customer segmentation, buying patterns, market data, and willingness to pay to deliver profitable quotes and grow revenue. PROS CPQ automatically creates quotes with the right product mix and price points.

Oracle CPQ

Oracle CPQ does not have a built-in visual configurator, however, it does integrate with several 2D and 3D visual configuration tools. This enables users to interact with configured products in a virtual environment before purchase. Oracle CPQ ranks highly for its integration across multiple business platforms like CRM and ERP.

Valuable Insight From Real Customers

Gartner Peer Insights

Epicor CPQ has a rating of 4.1 out of 5 stars on Gartner Peer Insights. In their reviews, users note the software’s ability to help companies sell complex products visually with 3D. However, some users mention that initial implementation and CRM integration can be complex.

The reviewers and customer demographics are as follows:

Reviewer’s Company Size

  • Less than $50M: 13%
  • $50M-$1B: 47%
  • $1B-$10B: 37%
  • Gov’t/PS/Ed: 3%

Reviewer’s Industry

  • Manufacturing: 33%
  • Construction: 17%
  • Miscellaneous: 17%
  • Consumer Goods: 7%
  • Other: 27%

Reviewer’s Deployment Region

  • North America: 64%
  • Europe, Middle East, and Africa: 18%
  • Asia/Pacific: 13%
  • Latin America: 5%

Gartner Peer Insights affirms that Epicor CPQ’s strong visualization features, product functionality, and performance were deciding factors in users choosing this CPQ software, as cited by the featured review on their site.

28/11/2023 Update


Common Questions and Answers

What is CPQ software?

CPQ is a tool for companies that helps sales teams automatically generate quotes for orders, and often works in tandem with CRM and ERP platforms.

Why is CPQ important?

CPQ software is a powerful tool that helps companies quickly and accurately create configured quotes for customers.

What is the meaning of CPQ

CPQ stands for Configure, Price, Quote, a business software tool that gives the sales team the ability to generate quotes and prices quickly and with accuracy.

What are the features of CPQ?

Features of CPQ software include cloud-based and mobile-friendly user experiences, guided selling, reporting, CRM and ERP integration, and advanced rules engine and visual product configurations.

What are CPQ tools?

CPQ tools are sales software that allow reps to quickly generate quotes and orders. They often work together with CRM and ERP platforms to create integrated data.

Do you need CPQ?

If you don’t have thousands of products in your catalog, CPQ might not be needed. However, if you rely on manual quoting for complex products and pricing models, your sales team will benefit from the advantages that CPQ can provide in helping streamline the sales process, shorten the sales cycle, and grow revenue.

Is CPQ part of CRM?

CPQ is typically integrated into CRM, making the product changes, quotations and pricing into a seamless sales process.

CPQ Integrations
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